Steps away from the thriving Metropolis at Metrotown community, this development required a bold approach to get noticed. Primal developed the naming using our proprietary nameSTORMING(TM) process, designed the logo, tag line, brand colours, business cards and stationery, location photography, copy writing, ad design, direct mail design, qualified buyers kit, suppled the printing of all collateral, custom map illustration, interactive web site with lead generation data capture, site signage, A-boards and full custom show suite design.
“Life at Subora is natural, magnetic, influential, emotional, therapeutic and joyful. The emotions it stirs will become a vital part of your everyday living. Be one of the few to buy a new home in our new vibrant community. You’ll love the results.”
With a show suite just a couple blocks away and right beside a busy Skytrain terminal, we took advantage of the visibility with a graphic awning facing the terminal. The interior graphic panels were designed to showcase the units, floorplates and floorplans as well as a full display suite with actual finishings offered.
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